Today, people of all ages activate skin vitality using BEB Organic skincare because the gentle and continuous rejuvenation from PHYTOCURA™ is multi-correctional and universally effective for every skin type.
Our powerful PHYTOCURA™ complex, which is at the heart of all BEB formulas, is concentrated with targeted nutrients and protein building blocks, combined in precise ratios to activate the body’s own healing processes.
Just as we teach the healing power of touch, PHYTOCURA™ teaches skin cells how to behave in a way that optimizes skin health with proper hydration, nutrition, and barrier protection.
PHYTOCURA™ works by activating the innate immunity that is part of our body’s natural healing process. Our findings led to a skincare methodology based on 4 fundamental actions - Curate, Activate, Regenerate, Educate. (C.A.R.E.)
With our unique C.A.R.E system, BEB Organic encourages the creation of developmental cells and unlocks skin’s extraordinary ability to heal and restore itself.
CURATE the right nutrients, vitamins and proteins, targeting powerful natural ingredients that help our bodies make their own developmental cells.
ACTIVATE efficacy by strategically combining nutrient and protein building blocks in precisely balanced ratios that create nourishing conditions for skin to heal and thrive.
REGENERATE skin cells by mixing the ingredients into customized skincare bases and delivery systems that encourage skin’s natural processes to operate at their highest capacity.
EDUCATE on the power of touch to amplify healing benefits, working with PHYTOCURA™ to activate our innate immunity.
Skin is a soft tissue that makes up approximately 8-16% of our total body. It covers the whole surface area of the body and is a self-repairing, self-renewing organ that forms an important barrier, separating the outer environment from our internal organs.
The various parts of the skin (the dermis, epidermis, proteins and fatty acids) form a well-organized and sophisticated environment. Different cell types continuously interact with each other, repairing and regenerating the skin, creating a normal balance and effective recovery from skin injuries.
Many distinct populations of healing cells are found within our skin. They make up a plentiful array of cell types that have the potential to strengthen the skin's developmental process.
Phytocura supports skin by enriching those cell populations and cultivating a microenvironment that facilitates the health of those cells.
Because the skin regenerates approximately every 27 days, it is in a continuous state of renewal – constantly recovering from an often challenging environment from pollutants in the air, UV and blue light exposure, adhesives from bandages and simple pricks from a splinter or needle.
The skin is in a constant state of "wound healing" that comes from within and is generated from our bodies' very own developmental cells.
Skin that is in a "wounded" state has a damaged barrier and immune function and alters how the body perceives pain, temperature, and touch. The nervous system –responsible for our sense of touch – plays an important role in keeping the skin in balance ("homeostasis") and in maintaining the skin's ability to consistently regenerate ("wound healing").
Healthy sensory cells that respond appropriately to touch are an important sign of healthy body development.
Protecting and enhancing our body's healing cell creation is part-and-parcel of supporting touch and immunity.
That's what Phytocura does—it promotes the healthy development of skin by providing the exactly right combination of micro- and macronutrients from carefully sourced ingredients.
HOW PHYTOCURA WORKS
1) TARGETED
We've curated and selected certain building blocks of healthy skin cells (like specific proteins, vitamins, and micronutrients) from organic plant sources to support the successful propagation and proliferation of our body's own developmental cells.
We work hard to source the ideal plants that provide micro and macronutrients to form the building blocks for our bodies' own developmental cells. Where and how any plant is harvested makes a big difference in how much nutritional value it can provide in a skincare formula.
Wild-harvested plants from specific farms have far more nutrient value than others. We take great care to carefully process and test them to validate their value.
2) PROTECTIVE
Our targeted nutrient building blocks are combined in a proprietary formula with the perfect balance to cultivate a microenvironment on the skin surface. This facilitates the longevity of our body's own developmental cells by creating a well-nourished, well-hydrated, and balanced skin surface.
For optimal nutrient extraction and usability in your body, BEB Organic plant ingredients are cold-processed and manufactured in small batches.
To achieve the ultimate supportive results at the cellular level, we use exacting scientific standards to ensure that precisely the right amount of each micro- and macronutrient is properly blended into the Phytocura Complex.
It is important to use just the right amount of each ingredient (like rosehip and cranberry oils) to create the perfect balance.
Think of it like a gourmet meal where too much of this or that ingredient can completely ruin the experience!
3) ACTIVATING
Our unique phytochemical broth is meticulously mixed into customized skincare bases. These allow skin cells to harness, utilize and maximize targeted nutrients to activate the innate and adaptive immunity that is part of a body's own cellular wisdom.
With a clinical focus on cutaneous immunity in the ever-growing field of stem cell research, we've developed Phytocura Complex to target, protect and activate the ancient healing wisdom of our own bodies by leveraging the strength from within.
