Questions parents ask

BEB products are made in the USA, in an FDA-registered facility.

Unopened, BEB Bubbly Wash and Silky Cream keep for 36 months, and BEB Soothing Serum and Nurturing Oil keep for 12 months. Once opened, use any BEB product within 12 months.

Bubbly Wash is a fragrance-free 3-in-1 cleanser, shampoo and bubble bath for babies, newborn through toddler. It is the Wash step of the four-step Steady Hands Routine, and one bottle covers face, body, scalp and hair.

Bubbly Wash is gentle enough for newborns and designed for the most fragile skin. It is soap-free and fragrance-free, clinically and dermatologically tested (HRIPT), ophthalmologist tested, and used in hospital NICUs: 300+ hospitals and birthing centers, 11 years. If your baby is in the NICU or recently home, follow your care team's plan for when and how to bathe.

Babies do not get very dirty. Two or three baths a week is plenty for a newborn, with a warm cloth on the days between.

Lather a few drops of Bubbly Wash in your hands, massage over wet body, face and scalp, then rinse clean. For a spot-clean, wet the skin, apply a little and wipe with a soft cloth.

Bubbly Wash is fragrance-free, with no added or masking fragrance. Any subtle aroma comes from its plant ingredients, and it rinses away with the foam.

Yes. Bubbly Wash is a 3-in-1 made for face, body, scalp and hair, so one gentle wash covers the whole bath.

Yes. Bubbly Wash cleans with decyl glucoside, a coconut-derived, soap-free cleanser that foams gently and rinses clean from face, body, scalp and hair.

Bubbly Wash moisturizes and softens while it gently cleanses, and it rinses clean without residue. Its base is organic aloe, with glycerin and panthenol in the formula, and skin feels soft and smooth after the rinse.

Bubbly Wash is ophthalmologist tested for eye safety. Keep it out of your baby's eyes as you would any wash, and rinse with clean water if it gets in.

Bubbly Wash is the last step for cradle cap: massage Nurturing Oil onto the scalp to soften the look of the flakes, lift them gently with a soft brush, then wash with Bubbly Wash. If the scalp looks sore or the flakes spread beyond it, see your pediatrician.

Yes. Bubbly Wash is the Wash step of the full four-step routine we recommend for eczema-prone skin between flares, with Silky Cream as the step to lead with. For a flare, or skin that looks sore, broken or infected, see your pediatrician.

Bubbly Wash is formulated to a target pH of about 5.5, which is skin-neutral.

Bubbly Wash is made without parabens, SLS or SLES. The formula also leaves out added fragrance, essential oils, phenoxyethanol, sodium benzoate, mineral oil and synthetic dyes.

Bubbly Wash is built to a published safety standard, the 5-Heart Safety System, and designed as the first step of a routine you can repeat. It was co-created with clinical collaborators and is fragrance-free by standard. It is 75% organic, EWG VERIFIED with ingredients top-rated by EWG, and rated GOOD FACE Green Plus.

Yes. Bubbly Wash is used in hospital NICUs: 300+ hospitals and birthing centers, 11 years. The tests behind the formula are named on this page, so you can check the standard for yourself.

A few drops of Bubbly Wash make a full lather, so each bottle lasts through many baths. It comes in a 16 oz size for home, an 8 oz size, and a 0.33 oz sachet for travel.

Yes. Bubbly Wash is made for fragile baby skin and suits anyone in the household who wants a gentle, fragrance-free wash, older siblings and parents included.

Bubbly Wash is in the Dry Skin Comfort Set with Silky Cream, the Sensitive Soothing Set with Soothing Serum, Rising Star with Nurturing Oil, the Complete Vital Touch Bundle with the whole routine, and the Discovery Set as a mini.

Soothing Serum is a lightweight, fragrance-free leave-on serum for every day, on face and body. It is the Soothe step of the four-step Steady Hands Routine: a microbiome-supportive postbiotic supports the skin's natural ecosystem, hyaluronic acid helps skin hold on to moisture, and niacinamide supports the look of calm, even skin.

After cleansing, pat skin dry, then sweep 1 to 2 pumps of Soothing Serum gently over face and body until absorbed. Follow with BEB Silky Cream and Nurturing Oil.

Yes. Soothing Serum is part of the everyday routine: after the wash and before the cream, over face and body.

Soothing Serum is made for ages 0 and up and formulated for fragile skin. It is clinically and dermatologically tested (HRIPT) by independent third-party labs. If your baby is in the NICU or recently home, follow your care team's plan for what goes on their skin.

Yes. Soothing Serum is made for face and body. It has an almost water-like texture, absorbs fast and leaves no residue.

For acne-prone, reactive-looking skin, we recommend Bubbly Wash with Soothing Serum, with the focus on the serum: a light, fragrance-free leave-on with nothing heavy or greasy. If spots persist, scar or come with other signs, see your pediatrician.

For eczema-prone skin between flares, we recommend the full four-step routine with Silky Cream in the lead, and Soothing Serum is its Soothe step. For a flare, or skin that looks sore, broken or infected, see your pediatrician.

Soothing Serum contains a postbiotic, Lactobacillus Bulgaricus Ferment Filtrate, which is a non-living ferment with no live organisms. This microbiome-supportive ingredient supports the skin's natural ecosystem.

Soothing Serum combines a postbiotic ferment filtrate, sodium hyaluronate and niacinamide with a botanical complex of rosehip, myrrh, arnica, calendula, yarrow, elderberry and thuja, in a base of water, organic glycerin and organic aloe. The full ingredient list, with what each one does, is on this page.

Soothing Serum is fragrance-free, with no added or masking fragrance. Any subtle aroma comes from its plant ingredients.

Soothing Serum is formulated to a target pH of about 5.5, which is skin-neutral.

Soothing Serum is made without parabens, SLS or SLES. The formula also leaves out added fragrance, essential oils, phenoxyethanol, sodium benzoate, mineral oil and synthetic dyes.

In an independent consumer study of 72 pregnant participants over 8 weeks, using it on belly and breast skin, 98% agreed Soothing Serum helps balance and clear skin's appearance, and 99% would recommend BEB products to a friend.

Yes. Soothing Serum was used on belly and breast skin by the pregnant participants in an independent 8-week consumer study, and it suits everyone in the family.

Soothing Serum is in the Sensitive Soothing Set with Bubbly Wash, Baby Bump Sensory with BEB Silky Cream and Nurturing Oil, and the Complete Vital Touch Bundle with the whole routine.

Silky Cream is a fast-absorbing, fragrance-free face and body lotion for babies and the Hydrate step of the four-step Steady Hands Routine. It is the step parents repeat most, made for dry, rough or flaky-looking skin and for everyday care.

Apply 2 to 3 pumps of Silky Cream across face and body, with upward strokes on the face and strokes toward the heart on the body. Use it after each bath and whenever skin feels dry, then layer Nurturing Oil to seal.

Yes. Silky Cream is made for daily use on face and body, and it is formulated for fragile skin. It is clinically and dermatologically tested (HRIPT).

Silky Cream helps skin feel moisturized, with shea butter and squalane giving a cushiony feel on dry, rough or flaky-looking patches. For very dry skin, layer Nurturing Oil on top to seal. If dryness persists or skin cracks, see your pediatrician.

Silky Cream is the daily moisturizer we recommend for dry and eczema-prone skin between flares, as part of the whole four-step routine. For a flare, or skin that looks sore, broken or infected, see your pediatrician.

Silky Cream is for face and body, outside the diaper area.

Silky Cream is fragrance-free, with no added or masking fragrance. Any subtle aroma comes from its plant ingredients.

Silky Cream melts in at the warmth of your hands and absorbs fast, with a cushiony feel and a clean, non-greasy finish that leaves no sticky residue.

Each product is a different step. Soothing Serum is the light, everyday Soothe step that helps skin hold on to moisture, Silky Cream is the Hydrate step that moisturizes, and Nurturing Oil is the Seal step that seals in moisture and gives glide for massage. Use them in that order. Oil and water do not mix, so no one lotion does both jobs. The cream brings the water. The oil keeps it there.

Silky Cream is made for ages 0 and up and formulated for fragile skin. It is used in hospital NICUs: 300+ hospitals and birthing centers, 11 years. If your baby is in the NICU or recently home, follow your care team's plan for what goes on their skin.

Silky Cream is built on organic aloe and glycerin with organic shea butter, plant squalane and a blend of organic rosehip, flaxseed and avocado oils, plus organic cucumber and green tea seed extracts. The full ingredient list, with what each one does, is on this page.

Silky Cream is formulated to a target pH of about 5.5, which is skin-neutral.

A 4 oz Silky Cream gives many uses at 2 to 3 pumps each. Families who use it after every bath and whenever skin feels dry will go through it fastest.

Silky Cream is made without parabens or sulfates. The formula also leaves out added fragrance, essential oils, mineral oil, petrolatum and synthetic dyes.

In an independent consumer study of 72 pregnant participants over 8 weeks, 98% agreed Silky Cream helps replenish and hydrate skin, and 99% would recommend BEB products to a friend.

Yes. Silky Cream is a light, non-greasy moisturizer for anyone in the family, and pregnant participants used it in an independent 8-week consumer study. A toddler can learn to rub in their Silky Cream. It is one of the first self-care skills a child can own.

Silky Cream is in the Dry Skin Comfort Set with Bubbly Wash, Baby Bump Sensory with BEB Soothing Serum and Nurturing Oil, the Complete Vital Touch Bundle with the whole routine, and the Discovery Set as a mini.

Nurturing Oil is a fragrance-free baby massage oil and the Seal step of the four-step Steady Hands Routine. It is made for the whole family, ages 0 and up.

Warm Nurturing Oil in your palms, using 3 to 4 pumps for the full body or 1 to 2 for the face, then massage with slow hands and gentle pressure. It goes on last, after Silky Cream.

Yes. Nurturing Oil is made for daily use as the final step of the routine, and you can reapply it during massage as you like.

Yes. Nurturing Oil is designed for baby massage. Its smooth glide reduces drag on the skin, so your hands can move slowly and stay close.

Nurturing Oil adds glide and seals in moisture. The touch comes from your hands, and the Care Guide covers what the research says about infant massage.

Nurturing Oil has a warm, supple glide and a fast-absorbing, non-greasy finish, designed for massage.

Nurturing Oil is fragrance-free, with no added or masking fragrance. Its subtle, freshly pressed cranberry aroma comes from its cranberry seed oil.

Nurturing Oil contains organic sunflower seed oil, organic coconut oil, organic cranberry seed oil, tocopherol (vitamin E) and glyceryl caprylate. Sunflower is the largest share of the blend, tocopherol protects the oils from oxidation, and glyceryl caprylate provides mild preservation.

BEB refines these two oils on purpose. Refining takes out most of the plant protein that fragile skin can react to and keeps the fats that soften skin and give the glide. The formula adds vitamin E and cranberry seed oil to cover what refining reduces.

No. Nurturing Oil is a plant-oil blend with no mineral oil and no fragrance, designed for massage glide on fragile skin.

Yes. Use 1 to 2 pumps of Nurturing Oil on the face, warmed in your palms first.

Nurturing Oil seals in moisture, so it works well as the last layer over Silky Cream on dry, rough or flaky-looking patches. If dryness persists or skin cracks, see your pediatrician.

Massage a little Nurturing Oil onto the scalp, leave it to soften the look of the flakes, lift them gently with a soft brush, then wash with Bubbly Wash. If the scalp looks sore or the flakes spread beyond it, see your pediatrician.

Phytocura® is the formulation system behind every BEB product: each ingredient has more than one job, nothing is added without a reason, and each one is prepared in the form that suits fragile skin. In Nurturing Oil, that discipline means every ingredient has a job.

Nurturing Oil is made for ages 0 and up and formulated for fragile skin. It is clinically and dermatologically tested (HRIPT) by independent third-party labs, and used in hospital NICUs: 300+ hospitals and birthing centers, 11 years. If your baby is in the NICU or recently home, follow your care team's plan for what goes on their skin. The first time, put a drop on the inside of your baby's wrist or ankle and wait a day before a full massage.

Nurturing Oil is an oil with no water in it, and pH applies only to products that contain water.

Made for the smallest babies in the NICU. Parents tell us it is the most beautiful belly oil they have used. Yes. Nurturing Oil is made for the whole family, including pregnancy belly massage.

In an independent consumer study of 72 pregnant participants over 8 weeks, 98% agreed Nurturing Oil helps skin feel calm and smooth, and 99% would recommend BEB products to a friend.

Nurturing Oil is made for skin. After massage, wipe your baby's hands and keep the oil away from their mouth and eyes.

Nurturing Oil is made without parabens, SLS or SLES. The formula also leaves out added fragrance, essential oils, mineral oil, phenoxyethanol and synthetic dyes.

Nurturing Oil is in Rising Star with Bubbly Wash, the Gua Sha Set with the Rose Quartz Gua Sha, Baby Bump Sensory with BEB Soothing Serum and Silky Cream, the Complete Vital Touch Bundle with the whole routine, and the Discovery Set as a mini.

The Discovery Set includes minis of BEB Bubbly Wash, Silky Cream and Nurturing Oil, and $20 in gift certificates for the full sizes.

The Discovery Set minis last 1 to 2 weeks of daily use, enough time to learn the routine and see how it suits your family.

Follow the order: BEB Bubbly Wash, then Silky Cream, then Nurturing Oil warmed in your palms. Finish with a cuddle.

Soothing Serum does not come in a mini size yet, so the Discovery Set includes the Wash, Hydrate and Seal steps. The Soothe step comes in the 2 oz size or in the Sensitive Soothing Set.

The Discovery Set includes $20 in gift certificates for the full sizes: two $10 gift cards, one per purchase. The gift cards never expire.

All three products in the Discovery Set are made for ages 0 and up, formulated for fragile skin, clinically and dermatologically tested (HRIPT). In the NICU or just home, your care team's plan comes first.

Yes. The Discovery Set is a small, fragrance-free gift that lets a new family try three of the four steps of the routine.

Choose the step your family used most. The Dry Skin Comfort Set, Rising Star and the Complete Vital Touch Bundle all continue the routine in larger sizes.

The Complete Vital Touch Bundle includes the whole Steady Hands Routine in full sizes: Bubbly Wash 16 oz, Soothing Serum 2 oz, Silky Cream 4 oz and Nurturing Oil 2 oz.

The Complete Vital Touch Bundle is for the parent who wants every step from the first bath, and for anyone giving a baby shower or registry gift. If you would like to try the routine first, start with the Discovery Set.

Use the Complete Vital Touch Bundle in routine order: BEB Bubbly Wash, Soothing Serum, Silky Cream, then Nurturing Oil warmed in your palms. Finish with a cuddle.

With the Complete Vital Touch Bundle, you go Wash, Soothe, Hydrate, Seal, in that order. On the hardest nights, a cuddle alone is still the routine.

Yes. The Complete Vital Touch Bundle is fragrance-free and includes a full routine a new family can use from the first bath. You can add gift wrap and a note at checkout.

All four products in the Complete Vital Touch Bundle are made for ages 0 and up, formulated for fragile skin, clinically and dermatologically tested (HRIPT). In the NICU or just home, your care team's plan comes first.

Yes. For eczema-prone skin between flares, we recommend all four steps, with Silky Cream in the lead. For a flare, or skin that looks sore, broken or infected, see your pediatrician.

The Complete Vital Touch Bundle includes Bubbly Wash and covers all four steps of the baby routine. Baby Bump Sensory is the three-step post-bath set, chosen most often for pregnancy self-care and maternal gifts.

Rising Star pairs Bubbly Wash with Nurturing Oil, and you choose the size of each. It covers the Wash and Seal steps of the Steady Hands Routine.

Rising Star is the cleanse-and-massage routine for bedtime and bonding, and for parents who want to soften and lift the look of cradle cap flakes. For a light everyday leave-on after the wash, choose the Sensitive Soothing Set.

Rising Star is used in two steps: wash with Bubbly Wash and rinse clean, then warm Nurturing Oil in your palms and massage with slow hands and gentle pressure, 3 to 4 pumps for the body and 1 to 2 for the face.

Yes. Nurturing Oil is designed for baby massage, and Bubbly Wash rinses clean first, so Rising Star gives you the whole bath-then-massage sequence.

Nurturing Oil softens the look of cradle cap flakes so they lift gently with a soft brush, and Bubbly Wash then rinses them away. If the scalp looks sore or the flakes spread beyond it, see your pediatrician.

Both products in Rising Star are made for ages 0 and up, formulated for fragile skin, clinically and dermatologically tested (HRIPT). In the NICU or just home, your care team's plan comes first.

Rising Star works well on dry-feeling skin: Bubbly Wash moisturizes and softens as it cleanses, and Nurturing Oil seals in moisture. For a daily moisturizer as well, Dry Skin Comfort Set pairs the wash with Silky Cream.

BEB Bubbly Wash and Nurturing Oil are both made without parabens, SLS or SLES, and both are fragrance-free.

Yes. Build Rising Star with the 8 oz Bubbly Wash and the 0.74 oz Nurturing Oil for a set that packs easily. The 0.33 oz Bubbly Wash sachet is sold separately for travel.

Yes. BEB Bubbly Wash and Nurturing Oil both suit anyone in the household who wants gentle, fragrance-free care.

Baby Bump Sensory includes three full sizes: Soothing Serum 2 oz, Silky Cream 4 oz and Nurturing Oil 2 oz.

Baby Bump Sensory is for pregnancy self-care and for maternal gifting, at a baby shower or for Mother's Day. After birth, the same three products join your baby's routine.

Yes. An independent 8-week consumer study of 72 pregnant participants was run on these three products, used on belly, breast, arm and leg skin.

In an independent consumer study of 72 pregnant participants over 8 weeks, 98% agreed Soothing Serum helps balance and clear skin's appearance, 98% agreed Silky Cream helps replenish and hydrate skin, and 98% agreed Nurturing Oil helps skin feel calm and smooth. 99% would recommend BEB products to a friend.

Use Baby Bump Sensory in order: 1 to 2 pumps of Soothing Serum, 2 to 3 pumps of Silky Cream, then 3 to 4 pumps of Nurturing Oil warmed in your palms.

For parents who choose to breastfeed, Baby Bump Sensory is for belly, body, arm and leg skin, kept off the nipple area.

No. Baby Bump Sensory is the post-bath part of the routine: Soothe, Hydrate and Seal. Add Bubbly Wash for all four steps, or choose the Complete Vital Touch Bundle.

Yes. All three products are made for ages 0 and up and formulated for fragile skin, so the set moves from your routine into your baby's. Silky Cream is for face and body, outside the diaper area.

Yes. Baby Bump Sensory is fragrance-free and gift-ready, with three full-size products for the parent now and the baby soon.

The Dry Skin Comfort Set pairs Bubbly Wash with Silky Cream, and you choose the size of each. It covers the Wash and Hydrate steps of the Steady Hands Routine, in the order you use them.

The Dry Skin Comfort Set is the everyday routine for dry, rough or flaky-looking skin and for eczema-prone skin between flares. It suits a parent who already loves a wash and is ready to add the step repeated most.

The Dry Skin Comfort Set is used in two steps: wash with Bubbly Wash and rinse clean, then apply 2 to 3 pumps of Silky Cream across face and body while skin is still slightly damp. Follow this order at every bath or spot-clean, and add more Silky Cream whenever skin feels dry.

The Dry Skin Comfort Set is the gentle everyday routine for eczema-prone skin between flares: a soap-free cleanse and daily moisture. For a flare, or skin that looks sore, broken or infected, see your pediatrician. Triggers change. When something that worked stops working, change one thing, and go back to what worked before.

For the Dry Skin Comfort Set, the 16 oz Bubbly Wash with the 4 oz Silky Cream is the everyday set for home. The 8 oz wash and 1 oz cream work well for travel or a first try.

Both products in the Dry Skin Comfort Set are made for ages 0 and up, formulated for fragile skin, clinically and dermatologically tested (HRIPT). In the NICU or just home, your care team's plan comes first.

Silky Cream is for face and body, outside the diaper area. Bubbly Wash is for the bath and for spot-cleaning between baths.

After the Dry Skin Comfort Set, add Nurturing Oil to seal in moisture over Silky Cream. Add Soothing Serum before the cream. The Complete Vital Touch Bundle includes all four steps.

The Dry Skin Comfort Set adds daily moisture for skin that feels dry. The Sensitive Soothing Set adds a light everyday leave-on that supports the skin's natural ecosystem. Both begin with Bubbly Wash.

The Sensitive Soothing Set pairs Bubbly Wash, in the size you choose, with the 2 oz Soothing Serum. It covers the Wash and Soothe steps of the Steady Hands Routine.

The Sensitive Soothing Set is the start of the everyday routine for fragile skin. It begins with a soap-free wash and follows with a lightweight leave-on that supports the look of calm, even skin and helps skin hold on to moisture.

The Sensitive Soothing Set is used in two steps: wash with Bubbly Wash, rinse clean and pat dry, then sweep 1 to 2 pumps of Soothing Serum over face and body, and let it absorb before any cream or oil.

In the Sensitive Soothing Set, use Bubbly Wash on bath days and for spot-cleaning between baths, and use Soothing Serum every day, after the wash.

Both products in the Sensitive Soothing Set are made for ages 0 and up, formulated for fragile skin, clinically and dermatologically tested (HRIPT). In the NICU or just home, your care team's plan comes first.

The Sensitive Soothing Set supports the look of calm, even skin. If redness or bumps persist, spread, or skin looks sore, broken or infected, see your pediatrician.

After the Sensitive Soothing Set, add Silky Cream to moisturize, then Nurturing Oil to seal. The Complete Vital Touch Bundle includes all four steps.

Choose the Sensitive Soothing Set for a light, everyday layer after the wash, and the Dry Skin Comfort Set when skin feels dry or rough. For eczema-prone skin between flares, we recommend the whole routine, led by Silky Cream.

The Gua Sha Set pairs the Rose Quartz Gua Sha with Nurturing Oil, and you choose the 0.74 oz or the 2 oz oil.

For the Gua Sha Set, choose the 0.74 oz Nurturing Oil for travel or a first try, and the 2 oz bottle for everyday massage.

To use the Gua Sha Set, warm Nurturing Oil in your palms and apply it to the skin, then use the Rose Quartz Gua Sha with gentle sweeping strokes and light pressure. On the belly, always clockwise, once the cord stump has healed.

Yes. The Gua Sha Set is designed for baby massage. Use light pressure on skin prepared with Nurturing Oil, keep the stone in your hand during massage, and store it out of your baby's reach.

Yes. The Gua Sha Set is made for the whole family, including massage for yourself during pregnancy and after.

Yes. The Gua Sha Set gives a new parent a small massage practice to share with their baby, with everything in one box.

The Rose Quartz Gua Sha is a smooth, natural rose quartz massage tool designed for baby massage. It is cool to the touch and used on oiled skin as part of the Seal step.

Apply Nurturing Oil first, then use the Rose Quartz Gua Sha with gentle sweeping strokes and light pressure on face and body.

Yes. The Rose Quartz Gua Sha is designed for baby massage. Use light pressure and gentle sweeping strokes, always on skin prepared with Nurturing Oil. Keep the stone in your hand during massage and store it out of your baby's reach. If the skin pinks, you are pressing too hard. On a baby, a blush is never the goal.

The Rose Quartz Gua Sha is designed for baby massage from the newborn stage, with light pressure on skin prepared with Nurturing Oil.

Treat the Rose Quartz Gua Sha like any small, hard object. Keep it in your hand during massage and store it out of your baby's reach.

Yes. The Rose Quartz Gua Sha needs the glide of Nurturing Oil, so always use it on oiled skin.

Wash the Rose Quartz Gua Sha with warm water and gentle soap, then let it air dry.

Yes. The Rose Quartz Gua Sha suits the whole family, and it works the same way on adult skin: oil first, then gentle sweeping strokes.

The Rose Quartz Gua Sha is sold singly and in the Gua Sha Set, which pairs it with Nurturing Oil so you have everything for the massage in one box.